Store Comparison

As of June 09, 2025 (updates weekly),
Data below is worldwide.

iOS App Store

5,208,782 Apps

Apps		82.1%	Games		17.9%
Free		89.1%	Free		86.0%

Total Submissions

783

Mar

655

Apr

679

May

142

+15.4%

Last Week

20.3

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Mar		Apr		May
Apps	Games	Apps	Games	Apps	Games
93.5%	6.5%	94.8%	5.2%	91.9%	8.1%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Utilities	69M	1	Entertainment	$130M	1	Business	25
2	Shopping	67M	2	Medical	$80M	2	Utilities	22
3	Entertainment	65M	3	Action	$78M	3	Lifestyle	18
4	Productivity	60M	4	Photo & Video	$68M	4	Productivity	15
5	Finance	60M	5	Role Playing	$52M	5	Health & Fitness	10
6	Lifestyle	49M	6	Strategy	$51M	6	Education	8
7	Travel	48M	7	Puzzle	$47M	7	Finance	7
8	Social Networking	48M	8	Social Networking	$44M	8	Simulation	4
9	Photo & Video	47M	9	Graphics & Design	$41M	9	Shopping	3
10	Business	34M	10	Music	$38M	10	Weather	3
11	Food & Drink	31M	11	Card	$38M	11	Food & Drink	3
12	Health & Fitness	23M	12	Casual	$35M	12	Music	3
13	Music	19M	13	Productivity	$35M	13	Navigation	2
14	Puzzle	17M	14	Adventure	$32M	14	Graphics & Design	2
15	Education	16M	15	Books	$30M	15	Travel	2
16	Navigation	14M	16	Simulation	$30M	16	Entertainment	2
17	Casual	14M	17	Lifestyle	$25M	17	Reference	2
18	Action	12M	18	Utilities	$20M	18	Action	1
19	Books	10M	19	Health & Fitness	$18M	19	Strategy	1
20	Simulation	9.8M	20	Business	$17M	20	Racing	1
21	Sports	9.1M	21	Trivia	$16M	21	Books	1
22	Strategy	8.1M	22	Sports	$14M	22	Medical	1
23	Reference	7.4M	23	Reference	$13M	23	Sports	1
24	Graphics & Design	6.8M	24	Education	$13M	24	Social Networking	1
25	Adventure	6.5M	25	Casino	$12M	25	Family	1
26	Role Playing	6.3M	26	Family	$11M	26	Card	1
27	News	6.2M	27	Food & Drink	$9.7M	27	Role Playing	1
28	Medical	5.8M	28	Board	$9.7M	28	Photo & Video	1
29	Card	4.3M	29	Sports	$9.6M	29	Casual	0
30	Family	4.2M	30	Developer Tools	$7.7M	30	Developer Tools	0
31	Sports	3.8M	31	News	$7.4M	31	Trivia	0
32	Board	3.7M	32	Weather	$6.4M	32	Music	0
33	Weather	3.6M	33	Navigation	$3.8M	33	Dice	0
34	Developer Tools	2.9M	34	Music	$3.5M	34	News	0
35	Word	2.3M	35	Finance	$3M	35	Adventure	0
36	Racing	2.2M	36	Travel	$2.1M	36	Word	0
37	Casino	1.1M	37	Shopping	$2M	37	Board	0
38	Trivia	980K	38	Racing	$1.8M	38	Puzzle	0
39	Music	690K	39	Word	$1.6M	39	Sports	0
40	Catalogs	8.8K	40	Catalogs	$88K	40	Educational	0
41	Educational	270	41	Educational	$1.9K	41	Catalogs	0
42	Dice	0	42	Dice	$0	42	Casino	0
Show (5) more categories…

2,481,626 Publishers

Avg. # of Apps per Publisher: 2.1

New Publishers Added

868

Mar

758

Apr

636

May

130

-1.5%

Last Week

18.6

Avg. per Day

Google Play

10,763,096 Apps

Apps		84.0%	Games		16.0%
Free		96.3%	Free		95.7%

Total Submissions

67K

Mar

58.4K

Apr

63.5K

May

13,957

-1.4%

Last Week

1,993.9

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Mar		Apr		May
Apps	Games	Apps	Games	Apps	Games
82.6%	17.4%	82.2%	17.8%	81.2%	18.8%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Tools	170M	1	Role Playing	$51M	1	Tools	1.2K
2	Social	160M	2	Strategy	$44M	2	Education	1.1K
3	Entertainment	160M	3	Entertainment	$29M	3	Business	1.1K
4	Finance	140M	4	Puzzle	$28M	4	Casual	840
5	Casual	130M	5	Casual	$27M	5	Food & Drink	730
6	Productivity	130M	6	Action	$25M	6	Productivity	710
7	Shopping	120M	7	Productivity	$25M	7	Finance	660
8	Communication	110M	8	Social	$24M	8	Lifestyle	640
9	Action	96M	9	Simulation	$23M	9	Entertainment	620
10	Simulation	95M	10	Adventure	$21M	10	Shopping	610
11	Puzzle	80M	11	Casino	$18M	11	Health & Fitness	540
12	Arcade	74M	12	Card	$18M	12	Puzzle	460
13	Video Players & Editors	73M	13	Comics	$14M	13	Music & Audio	460
14	Food & Drink	67M	14	Video Players & Editors	$12M	14	Travel & Local	400
15	Music & Audio	61M	15	Dating	$9.5M	15	Personalization	350
16	Medical	52M	16	Music & Audio	$8.1M	16	Sports	290
17	Lifestyle	47M	17	Sports	$8M	17	Arcade	250
18	Photography	47M	18	Communication	$7.9M	18	Maps & Navigation	230
19	Racing	47M	19	Board	$7.8M	19	Social	230
20	Auto & Vehicles	46M	20	Shopping	$5M	20	Communication	220
21	Events	45M	21	Books & Reference	$4.6M	21	Books & Reference	200
22	Sports	42M	22	Health & Fitness	$4M	22	Events	160
23	Education	42M	23	Education	$3.9M	23	Simulation	150
24	Libraries & Demo	41M	24	Business	$3.4M	24	Casino	140
25	Maps & Navigation	40M	25	Music	$3.1M	25	Auto & Vehicles	140
26	Travel & Local	37M	26	Sports	$3.1M	26	Action	130
27	Business	36M	27	Tools	$2.9M	27	Medical	130
28	Board	34M	28	Lifestyle	$2.8M	28	House & Home	110
29	Adventure	33M	29	Arcade	$2.6M	29	Adventure	100
30	Strategy	32M	30	Photography	$2.4M	30	News & Magazines	89
31	Music	29M	31	Auto & Vehicles	$2.3M	31	Role Playing	88
32	Art & Design	28M	32	Parenting	$2M	32	Art & Design	85
33	Health & Fitness	28M	33	Racing	$1.7M	33	Board	77
34	Educational	26M	34	Word	$1.6M	34	Beauty	77
35	News & Magazines	26M	35	Educational	$1.6M	35	Educational	76
36	Personalization	25M	36	Art & Design	$1.5M	36	Strategy	76
37	Sports	23M	37	House & Home	$1.3M	37	Video Players & Editors	64
38	Casino	22M	38	Finance	$1.2M	38	Photography	63
39	House & Home	20M	39	News & Magazines	$1.2M	39	Sports	59
40	Role Playing	20M	40	Maps & Navigation	$1.2M	40	Card	57
41	Books & Reference	18M	41	Food & Drink	$1.1M	41	Dating	42
42	Beauty	15M	42	Medical	$1M	42	Word	41
43	Word	15M	43	Events	$740K	43	Trivia	40
44	Comics	14M	44	Travel & Local	$710K	44	Racing	32
45	Card	14M	45	Personalization	$650K	45	Music	25
46	Weather	14M	46	Trivia	$630K	46	Weather	17
47	Dating	13M	47	Weather	$610K	47	Parenting	15
48	Parenting	11M	48	Beauty	$360K	48	Comics	8
49	Trivia	8.5M	49	Libraries & Demo	$78K	49	Libraries & Demo	6
50	Transportation	0	50	Transportation	$0	50	Transportation	0
Show (5) more categories…

4,156,570 Publishers

Avg. # of Apps per Publisher: 2.59

New Publishers Added

22.5K

Mar

20.9K

Apr

22.4K

May

4,665

-7.0%

Last Week

666.4

Avg. per Day